top of page


10394 Main Street, Boulder Junction, WI 54512


10-4 Mon-Sat
10-3 Sunday

Peeplelures is an independent family owned jewelry store located in the beautiful resort town of Boulder Junction in northern Wisconsin. We were established in 1997.

Peeplelures specializes in colored gemstone jewelry and offers an unusually large and diverse selection of jewelry in 14 and 18 karat gold, gold-filled, and sterling silver. We offer the creations of more than 200 artisans, from small family owned shops to large well-known companies from throughout the United States.

Come on up and see for yourself the splendor and beauty of unspoiled lakes and forests and while you are visiting stop by and introduce yourself to this hidden gem of a jewelry store that is Peeplelures.

bottom of page